CA Environmental Voters
Black & Women’s History Month Campaign
Project Summary
As the Communications Assistant at California Environmental Voters, I played a central role in the development and execution of two comprehensive digital campaigns honoring Black History Month (February) and Women’s History Month (March). Both campaigns were designed to amplify historically excluded voices in the environmental movement and align with EnviroVoters’ mission to advance racial equity and climate justice.
Impact: This content helped position EnviroVoters as an educational and advocacy-forward organization, engaging new audiences around core values and historical context behind its policy work.
Role:
Project Manager, Lead Research & Writing,
Social Media Manager
Goal:
Develop multimedia storytelling campaigns that center racial equity, environmental justice, and climate leadership
Tools Used:
Canva Pro, Sprout Social, CapCut Video Editor, Google Suite
Project Outline
Led research efforts to gather historical and contemporary information on climate justice, environmental racism, and prominent environmental leaders.
Organized research into usable content formats—infographics, videos, and blogs—to ensure accessibility and engagement across platforms.
Developed all scripts for video content and long-form storytelling segments.
Designed visual assets including infographics and informational graphics for social media.
Wrote and scheduled all captions for campaign-related social media posts across Instagram, Twitter, and Facebook.
Coordinated blog development to extend the reach and depth of key campaign themes through written features.
Key Deliverables
Multi-part social media and video series on topics such as:
The origin and impact of environmental racism
The distinction between environmental justice and climate justice
Spotlights on Black and female climate leaders past and present
The environmental harm of industrial pollution in BIPOC communities
Blog Posts
Campaign Research Documents & Scripts
Black History Month Campaigns
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Black Climate Champions Blog
As we know, collective change takes many voices rising together for a vision of a better world. From an icon well ahead of his time to a quartet of current champions still leading the fight, here are five of the many key Black environmentalists who have been important members of this movement throughout our nation's history
Read our blog post to learn more about these five giants in the environmental movement ➡️ https://bit.ly/3prvZMe
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Let’s EnviroTalk About Environmental Justice
In an effort to save the planet, we as a society have been overlooking the systemic effects on marginalized communities, a phenomenon known as environmental racism. The conservation movement is rooted in racism and we still have a long way to go to fix it.
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Who is John Francis
Who is John Francis, aka the Planet Walker? Let’s EnviroTalk about it!
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Let’s EnviroTalk About Environmental Racism
Did you know that the phrase “environmental racism” was coined just 40 years ago? It all started in Warren County, North Carolina, when a group of Black residents fought back against a hazard-waste landfill siting. Swipe to learn more about the history of environmental racism in the U.S. ➡️ #BlackHistoryMonth
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Environmental & Climate Justice
To close out Black History Month, we’re honoring Dr. Robert Bullard, father of the Environmental Justice Movement.
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Environmental & Climate Justice (Pt2)
Let’s talk about what Environmental Justice is!
Click on our profile to watch part 3, Climate Justice
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Environmental & Climate Justice (Pt3)
We’re talking about Environmental Justice and Climate Justice!
Women’s History Month Campaigns
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Isatou Ceesay
On the final day of Women's History Month we want to talk about the inspiring work of Isatou Ceesay and the environmental accomplishments you haven't heard enough about.
Isatou Ceesay, known as the “Queen of Plastic Recycling” in her native Gambia, created a movement to turn recycled plastic into sellable items to empower and provide income for her fellow female villagers in her nation.
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Elsa Mengistu
In honor of Women's History Month, we have been sharing resources on influential women driving the environmental movement. On the last day, we are discussing inspirational activist, Elsa Mengistu
Mengistu is a human rights activist with This Is Zero Hour who just received a Congressional award for climate action, advocating for reduced plastic consumption and free public transportation at Howard University.
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Happy International Women’s Day
Happy International Women’s Day! This #WHM we’ve been thinking a lot about the incredible WOC leading Environmental movements both in the US and abroad. 🌿🌎
Always on the front lines yet rarely given their dues, Black and Indigenous women have been the backbone of every single social movement, and #ClimateJustice is no exception. All of our struggles are entwined and inextricable from each other; let’s unite for our common goal: equitable, just, and harmonious futures that prioritize the wellbeing of people and the planet over corporate interest.
🎨 @nisha.k.sethi x @culturestrike
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Jamaica Heolimeleikalani Osorio
In honor of Women's History Month, we are sharing resources on influential people driving the work in the environmental movement. Have you ever heard about the Climate Champion, Jamaica Heolimeleikalani Osorio?
Jamaica Heolimeleikalani Osorio is known for her poetry and activism on Hawaiian culture and identity. Many of her studies focus on Indigenous queer feminisms, Native Hawaiian politics, and Hawaiian language and translation studies. Her teaching advocates for ethical forms of governance, the importance of retaining culture, and the reduction of generational, colonial mentality.
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Winona LaDuke
The climate movement is full of female champions. To celebrate Women’s History Month, we’re highlighting a few of the many women delivering climate solutions. Winona LaDuke, a member of the Mississippi Band Anishinaabeg who lives on the White Earth reservation in Minnesota, founded the White Earth Land Recovery Project (WELRP) to buy back reservation land.
Her dedication and vigor continue to inspire us, so we hope you can take the time to learn more about Winona’s environmental work.
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Silent Spring by Rachel Carson
We’re grateful to women like Rachel Carson who exposed the impacts of corporations and humankind on our environment.
It’s through trailblazers like her that the environmental movement was born, and we owe it to them to fight for a sustainable, healthy planet. #WomensHistoryMonth
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Wanjiku (Wawa) Gatheru
It is Women's History Month and we're talking about Female Environmentalist, Wanjiku (Wawa) Gatheru, a climate champion you should definitely know!
Wanjiku (Wawa) Gatheru, a 2019 Rhodes Scholar and founder of the Black Girl Environmentalist community, is breaking barriers for people of color in the environmental field by challenging others to tackle climate change and sustainability issues through antiracism work. Her effort in the environmental justice space continues to inspire us, so we hope you can take the time to learn more about Gatheru’s project and her work.
Learn more about Gatheru’s work by following @blackgirlenvironmentalist
Other Campaigns Posts
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Fundraising Push Campaign
We’re so close to the end of our fiscal year, which means we’re about to lock in our budget for the next 12 months. Without the resources to fund this work, we’ll be forced to cut back — just as our climate work becomes more critical than ever.
Your donation can help ensure that we can keep fighting for transformational climate action in California.
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Ambassador Program
Introducing: California Environmental Voters’ Ambassador Program🎉
The Ambassadors Program identifies, cultivates, and supports young leaders from marginalized communities in the Central Valley. The goal is for this cohort of young climate champions to build power to effect change on key issues like clean air, clean water, and climate resiliency, with a focus on racial justice, equity, and a green and just economic recovery.
🔗 Learn more ➡️ https://bit.ly/3te8UNX
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Earth Day Wordle
#Wordle 422 3/6
🟨🟨⬛⬛🟨
⬛⬛⬛🟩🟩
🟩🟩🟩🟩🟩This Earth Day let's get it right because no problem is unsolvable.
Act Now 👉 using the 🔗 in bio
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How to Vote
If you’re voting by mail for the June 7 primary, follow our instructions to ensure your vote is counted.
Remember that voting by mail is safe, easy & secure! Don’t miss your chance to participate in democracy & elect climate champions.
Get more info at vote.ca.gov!
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Scoping Plan
The California Air Resources Board released a plan to meet climate goals, but it's simply NOT strong enough to combat the most catastrophic impacts of climate change in the crucial years ahead.
Click the link in our bio to leave a public comment requesting better before the deadline on June 24 at 11:59PM. -
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Emissions Call
We have a small window to curb greenhouse gas emissions from cars in California. Click the link in our bio to tell the California Air Resources Board to strengthen the Advanced Clean Cars II rule and protect our state’s clean air for our families and the future.
As the largest source of emissions in our state, it is critical that at least 40% of all new car sales in 2026 & at least 75% in 2030 to be zero-emission vehicles.
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MLK Day
The legacy of Martin Luther King Jr. means continuing his work to protect equal opportunity and voting rights. However, just last year, at least 19 states enacted laws restricting our voting rights.
Rather than celebrating this year, the King family urges us to put pressure on Congress in passing the Freedom to Vote Act and the John Lewis Voting Rights Advancement Act to expand and protect national voting rights.
As MLK III said, #NoCelebrationWithoutLegislation
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Gov. Newsom Climate Budget
Fighting to tackle the climate crisis goes hand in hand with racial justice and democracy reform.
That’s why we’re calling on Governor Newsom to direct funds to initiatives that promote equity and education as part of this year’s budget. #ClimateCourageBudget
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CEO Mary Creasman Op-Ed
ICYMI: EnviroVoters CEO Mary Creasman wrote an op-ed on why we need our legislators to seize the opportunity of a budget surplus to deliver climate solutions for California.
We need a #ClimateCourageBudget! Read more at the link in our bio!
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Pass SB953
It’s simple: we MUST end offshore drilling in California to avoid oil spills and protect our environment.
Click the link in our bio to call your senator today and demand that they vote yes on SB 953: a bill to require the termination of offshore oil leases in state waters.
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Newsom Proposal
Last week, Governor Newsom proposed giving California’s Indigenous nations $100m so they can purchase and preserve their ancestral lands.
If we’re going to get serious about tackling the climate crisis, it’s imperative that our legislators center Indigenous voices and continue participating in the Land Back movement.
Read more at the link in our bio.
